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Warburtons strikes two-year partnership with BHF charity

27 October, 2014 By Bronya Smolen Warburtons BHF packaging Warburtons has announced a two-year commercial venture with the British Heart Foundation (BHF) to raise awareness about healthy eating. The charity and the family bakery will campaign over the next two years, by displaying key messages and the BHF logo on Warburtons Wholemeal loaf packaging. The…

Kingsmill Great White wins award

Allied Bakeries took home the Grocery Product Launch of the Year 2014 award at the Retail Industry Awards for its Great White Loaf. After what the company has called the “most successful launch in food FMCG this year”, the loaf received 29% of votes for the title. The loaf, which has 7g of fibre per…